“Always pioneering” is Bodegas Valdemar’s motto. Five generations of the Valdemar family in Rioja, Spain, have remained committed to producing wines reflecting the diversity of their vineyards. For over 135 years, the family has incorporated innovative initiatives like creating the first barrel-fermented white wine and the first Tempranillo white. They have also been instrumental in recovering varietals presumed to be extinct, such as the Maturana grape and the Granciano variety.

In 2019, they established the first non-American winery in Washington State, led by siblings Jesús and Ana Martínez Bujanda, CEO and COO of Valdemar Estates. Under the “inherited know-how” they received from previous generations, the innovative winemakers have turned their land into sustainable wine agroecosystems, using organic matter to improve fertility, cover crops, pheromones to control pests, varietal diversity, biological corridors, and native forests, resulting in an the International “Wineries for Climate Protection” certification. This designation’s four pillars align with the Bodegas Valdemar commitment to reducing the carbon footprint, using renewable energies, and managing water while reducing waste.